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MPH @ KLIA signifies the beginning of MPH’s foray into establishing itself globally via Malaysia’s major aviation gateway. On many levels, it is both a test and another achievement to the household brand name that has come so far since its humble beginning in the 19th century.
Situated in the satellite terminal of KLIA, it becomes clear that location alone is not the only factor that sets this new outlet apart from its other 26 branches throughout Malaysia. The cutting edge design, besides serving aesthetic values, emphasizes the clever use of space that allowed more books than imagined possible adorn the shelves. There is ample room to browse comfortably even with high traffic flow at peak hours within the shop.
Mr Donald Kee, Chief operating Officer of MPH Bookstores is also proud to highlight two main features of the shop, MPHONLINE and MPH’s signature section, the Malaysiana corner, which he feels will endear the shop to any passerby or first time visitor. “MPHONLINE’s kiosk offers customers the convenience of searching for more titles and having the books delivered right to their home address without the burden of lugging it around. At the same time, the holiday maker will have more cash to spend on other things here,” he said.
For any first time visitors to the country, the Malaysiana corner is a must check-out. The mesmerizing colourful coffee table books here are an excellent depiction of Malaysia as truly Asia, perfect as souvenirs and treasured mementos to remember one’s visit. Who knows, that little gift may well captivate the hearts of family and friends abroad to consider Malaysia as their next holiday destination. Of course, there are also sections dedicated to bestsellers, business management, general books, novels, self help, children, etc.
Another distinguishing factor of MPH @ KLIA lies in its staffs, ambassadors of MPH that have been hand-picked and trained exclusively for this position. Even their uniforms are different, custom-tailored and designed by Sparkman shop. Every customer that steps right in can be assured they will be served by only the very best. On top of the promise of outstanding customer service, the bookstore will operate 24 hours a day for 365 days a year, ensuring there is a good read to be found here any time of the day, or night. Prices of all books sold here are also consistently priced like those found at any MPH Bookstores throughout the country.
MPH @ KLIA is more than just a bookstore in an airport. It is a showcase that a local brand can live up to international expectations whilst promoting Malaysia to the rest of the world. The best way to sum up MPH’s journey so far is by quoting our Prime Minister, YAB Dato’ Sri Mohd Najib Bin Tun Haji Abdul Razak’s speech delivered during the MPH Centennial Celebration dinner in 2007, he said “MPH is so much more than just a chain of bookstores. MPH has been a part of Malaysia’s literary landscape for one hundred years, producing and selling important books which have had significant impact on Malaysian society”.
With such confidence expressed by the Prime Minister, MPH is poise to reach even greater heights in the coming years and look forward to another century of serving passionately both the local and international community.
VISIT US TODAY!
Address:
Lot SATP E01,
Passenger Level,
Satellite Building,
KL International Airport,
64000 Sepang,
Malaysia
Tel : 03-8776 1623
